José Henrique Pinto Martins

Business Management Consultant & Strategic Leader

Gothenburg, SE.

About

A seasoned Business Administration graduate with over 20 years of progressive senior management experience across hospitality, real estate, and business development in emerging markets. Proven as a results-driven, strategically-minded leader, adept at driving operational efficiency, fostering international partnerships, and achieving significant business objectives. Consistently delivers sustainable, impactful solutions while expanding market presence and optimizing financial performance in diverse global environments.

Work

J&D Consulting & Services

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Co-Founder & Managing Partner

Gothenburg, Sweden

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Summary

J&D – Consulting and services is a family-founded company dedicated to connecting the Cabo Verdean diaspora and international investors with opportunities in Cabo Verde. Through our CV Connect initiative, we provide comprehensive consulting and administrative services, real estate mediation, and personalized support to facilitate business creation, investment, and property acquisition. Key Areas: - Business consulting and administrative assistance - Real estate mediation and property management - Support for diaspora investors and entrepreneurs - Document translation, NIF registration, company formation - Travel coordination and investment visits

Treetop Spa Hangout & Hotel

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Business Management Consultant

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Summary

Lead consultant partnering with ownership to enhance operational efficiency, guest satisfaction, and drive sustainable business growth for a luxury spa hotel.

Highlights

Designed and implemented data-driven strategies, enhancing operational efficiency and guest satisfaction for a luxury spa hotel.

Spearheaded marketing initiatives that strengthened brand positioning and expanded client base, driving revenue growth.

Cultivated key strategic partnerships, establishing pathways for long-term business growth and market expansion.

Cabo Verde Trade Invest

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Regional Representative - Northern Europe, Investment Consultant & Promotion

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Summary

Drove foreign direct investment and export promotion for Cape Verde, fostering international partnerships to establish the nation as a regional business hub.

Highlights

Drove sustainable economic growth by actively attracting high-quality investments and expanding national exports.

Facilitated key international partnerships, strategically positioning Cape Verde as an emerging regional business hub.

Provided expert consultation and promotional services to potential investors, streamlining market entry processes.

Al-Rushaid Investment Co. (Real Estate Division)

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General Manager

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Summary

Oversaw comprehensive management of a diversified real estate portfolio, driving financial performance and long-term value creation across 371 units.

Highlights

Managed a diversified real estate portfolio comprising 371 industrial, office, and resort properties, totaling over 165,000 sqm, optimizing asset utilization.

Drove robust financial performance and operational excellence, enhancing long-term value across the entire portfolio.

FIC - Cabo Verde International Trade Fair

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Chairman/CEO

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Summary

Provided strategic leadership for Cabo Verde's major trade fair, promoting economic growth across key sectors and fostering global partnerships.

Highlights

Directed the strategic operations of Cabo Verde's largest trade fair, encompassing agro-business, tourism, marine activities, technology, and renewable energies.

Elevated Cabo Verde's global presence by representing and promoting the nation at major international tourism events including Fitur, BTL, ITB, Top Resa, and WTM.

Drove substantial growth in visibility and business development by cultivating global partnerships and fostering industry engagement.

Paradise Beach Resort, SA

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CEO

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Summary

Spearheaded the development and financial management of a large-scale 850-unit resort project, securing investments and establishing a condominium management company.

Highlights

Oversaw the comprehensive development and financial management of an 850-unit resort project.

Successfully negotiated with investment funds, securing critical capital for project realization.

Led the establishment of a new condominium management company, streamlining property operations.

Cape Verde Development, SA

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CEO

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Summary

Directed all group activities in Cabo Verde, serving as General Coordinator for real estate projects and providing strategic support for foreign investors.

Highlights

Coordinated all group activities in Cabo Verde, serving as General Coordinator for significant real estate development projects.

Provided critical strategic support and guidance to foreign investors throughout the entire investment process.

Led the preparation of comprehensive feasibility studies for investment projects, successfully securing Foreign Investor and Tourist Utility Statutes.

Hotel Djadsal Holiday Club

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General Manager

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Summary

Managed a 236-room beach hotel resort, enhancing guest experiences and expanding market presence across multiple European countries.

Highlights

Managed all operational aspects of a 236-room beach hotel resort, optimizing daily performance and guest satisfaction.

Enhanced guest experiences and ensured robust financial performance across all hotel operations.

Successfully expanded the hotel's market presence into new international markets including Belgium, Sweden, and Norway.

Group SITA, SA

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Sales Director

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Summary

Directed national and international sales operations, managing supplier agreements and import/distribution processes.

Highlights

Directed comprehensive national and international sales operations, achieving significant revenue targets.

Successfully negotiated key supplier agreements, optimizing procurement costs and supply chain efficiency.

Managed end-to-end import and distribution processes, ensuring timely delivery and operational continuity.

Education

TEC- Travel Education Center

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Program Sustainable Place Development

Courses

Destination Strategies

Cultural Preservation

Environmental Sustainability

Economic Growth

University of Cabo Verde - University of Estoril

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Certificate Hospitality Management

Courses

Strategic Hotel Operations

Commercial Hotel Operations

Financial Hotel Operations

Food & Beverage Management

Front Office Management

Housekeeping Management

São Marcos University

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Bachelor Management

Courses

Finance

Accounting

Human Resources

Management

Economics

Languages

Portuguese

English

Swedish

Spanish

Italian

Skills

Computer Skills

Microsoft Office, Opera PMS, Mews PMS, Hotsoft PMS, Bookvisit Booking Platform, Dynamics ERP System, Primavera (Sales/Accounting).

Core Competencies

Strategic Planning & Execution, Business Development & Partnership, Cross-cultural Leadership, Project & Team Management, Marketing & Brand Positioning.

Sales

Business develop